AD Tech

We have proven expertise and know-how in the field of ad tech that has been validated in the market

 To fully utilize inventory

Dynamic AD Allocation .

Publishers can freely integrate external ads based on their traffic, sales, and ad strategy. Integration, removal, and exposure priority can be easily managed through simple settings in the admin panel.


By adjusting the fill rate according to ad sales and external ad rates, ad revenue is maximized.

Advanced ad delivery logic

Ad Engine for Maximizing the Revenue .

We develop ad delivery logic that maximizes expected revenue using machine learning-based response rate prediction algorithms. Continuous A/B testing is used to evaluate and refine new strategies and policies.

 User profile-based targeting and optimization

1st Party Data & Audience Targeting .

We enhance the value of ad products by combining 1st party data-based targeting, such as user profiles per publisher, with advanced profiling and modeling techniques.

 Minimized ad noise and transparent results

Strict Ad Exposure Policy .

We minimize ad noise by preventing duplicate exposure with frequency capping policies. Abnormal performance is detected with anti-abuse technology, ensuring transparent results.


Strict ad exposure policies enhance reliability and improve ad efficiency.

We have proven expertise and know-how in

the field of ad tech that has been validated in the market 


Big Data/Machine Learning-Based M&S Technology 


-AD Network 

-User profile Data


High-Volume Data Processing Technology 


-Frequency Capping 

-Custom Media Reports 


Cloud Computing Technology
 


-Support by Ad Format

-Advanced Ad Products


API-Driven Ad Solutions 


-SPA

-Multi-OS Support
 

To fully utilize inventory 

Dynamic AD Allocation .

Publishers can freely integrate external ads based on
their traffic, sales, and ad strategy. Integration,
removal, and exposure priority can be easily managed through simple settings in the admin panel.


By adjusting the fill rate according to ad sales and external ad rates, ad revenue is maximized. 

Advanced ad delivery logic 

Ad Engine for Maximizing the Revenue.

We develop ad delivery logic that maximizes expected revenue using machine learning-based response rate prediction algorithms. Continuous A/B testing is used to evaluate and refine new strategies and policies. 

User profile-based targeting and optimization 

1st Party Data & Audience Targeting .

We enhance the value of ad products by combining 1st party data-based targeting, such as user profiles per publisher, with advanced profiling and modeling techniques. 

Minimized ad noise and transparent results 

Strict Ad Exposure Policy .

We minimize ad noise by preventing duplicate exposure with frequency capping policies. Abnormal performance is detected with anti-abuse technology, ensuring transparent results. 


Strict ad exposure policies enhance reliability and improve ad efficiency.

Ad Delivery Policy
Unresponsive AD
Impression Limitation
If a user doesn't engage with an ad after repeated exposure, it indicates the ad is not suitable for them. We stop showing unresponsive ads and serve more relevant ones instead.
Max Impression
Frequency Per Account
Excessive ad exposure increases user fatigue. To prevent this, we allow a daily cap on ad impressions per advertiser account.
Recent AD
Impression Limit
Ad effectiveness plateaus after repeated exposure. We set appropriate intervals, ensuring the same advertiser's ad appears only once within a specific timeframe.
Abuse Detection Policy
Abused Action
Detection
We analyze ad response data to exclude suspicious activity, such as mismatched unique values or duplicate clicks.
Verification
Code
We cross-check hash values for impressions, clicks, AdID, and other data to detect mismatches and flag abuse.
Abused
lmpresstion
Detection
Impressions that violate ad policies are flagged as abuse. Publisher-specific policies are also considered.
IP &
Country Filtering
For region-specific services or blacklists, we filter out data from unauthorized IPs and countries.
Ad Delivery Policy
Unresponsive AD
Impression Limitation
If a user doesn't engage with an ad after repeated exposure, it indicates the ad is not suitable for them. We stop showing unresponsive ads and serve more relevant ones instead.
Max Impression
Frequency Per Account
Excessive ad exposure increases user fatigue. To prevent this, we allow a daily cap on ad impressions per advertiser account.
Recent AD
Impression Limit
Ad effectiveness plateaus after repeated exposure. We set appropriate intervals, ensuring the same advertiser's ad appears only once within a specific timeframe.
Abuse Detection Policy
Abused Action
Detection
We analyze ad response data to exclude suspicious activity, such as mismatched unique values or duplicate clicks.
Verification
Code
We cross-check hash values for impressions, clicks, AdID, and other data to detect mismatches and flag abuse.
Abused
lmpresstion
Detection
Impressions that violate ad policies are flagged as abuse. Publisher-specific policies are also considered.
IP &
Country Filtering
For region-specific services or blacklists, we filter out data from unauthorized IPs and countries.
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr
  • ad@wisebirds.co.kr

Experience our specialized, structured services. 


Korea

69, Geumto-ro, Sujeong-gu, Seongnam-si, Gyeonggi-do, Republic of Korea

Email. ad@wisebirds.co.kr

Japan

〒105-0012 Tokyo, Minato City, Shibadaimon,

1 Chome−9−9 Nomura fudousan Bldg, 6F

Tel. +81-3-6435-6205ㅣEmail. contact@wisebirds.jp

ⓒ Wisebirds Corp. All rights reserved.

Experience our specialized, structured services.  


Korea

69, Geumto-ro, Sujeong-gu, Seongnam-si, Gyeonggi-do, Republic of Korea

Email. contact_ads@wisebirds.com 

Japan

105-0012 Tokyo, Minato City, Shibadaimo
1 Chome−9−9 Nomura fudousan Bldg, 6F
Tel. +81-3-6435-6205ㅣEmail. contact@wisebirds.jp

ⓒ Wisebirds Corp. All rights reserved.